Award winner

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Blood Pressure Association scoops top charity award
24/06/2008

The Blood Pressure Association (BPA) has won one of the most prestigious accolades to be awarded in the charity sector at The Charity Awards 2008.

Chosen from a long list of entries, the UK’s leading blood pressure charity has been shortlisted in the ‘Healthcare and Medical Research’ category for its work to increase awareness of blood pressure risks through its flagship campaign Know your Numbers!® Week.

Sue Massey, the BPA’s Head of Communications and Marketing, and Mark Hooley, the BPA’s Marketing and Projects Officer, were presented with the award by TV presenter Zoey Bird and Becky Slack, Editor of Professional Fundraising, category sponsor, at a glittering ceremony in London on June 19.

The ceremony was hosted by comedian Marcus Brigstocke and awards were presented by celebrities including Claudia Winkleman, Prunella Scales, Terry Waite CBE, the Rt Hon David Blunkett and John Craven.

One in three adults in the UK has high blood pressure, the most common cause of premature death in the world through the strokes and heart attacks it causes. However, an estimated five million are unaware they are living with this silent killer because it has no obvious symptoms.

Seeing the need to increase awareness and improve access to free blood pressure checks, the BPA launched Know your Numbers! Week in 2001. The first event provided free blood pressure checks to 10,340 people at venues, called ‘Pressure Stations’, staffed by healthcare volunteers.

Know your Numbers! Week has since grown to become the nation’s biggest blood pressure testing and awareness event. During Know your Numbers! Week last year, more than 253,000 people received free blood pressure checks at 2,755 Pressure Stations. Some 40 per cent of those tested had high blood pressure readings which needed further investigation, and almost a third of those with high readings had neither been told by the GP that they had this problem nor had their pressure checked in the last 12 months.

The judges praised the BPA for a "good, well-run campaign", and said that "for what they were spending and what they did it made quite an impact".

Sue Massey, the BPA’s Head of Communications and Marketing, who manages Know your Numbers! Week, said: "We are absolutely thrilled to have won this award. The Blood Pressure Association is a growing charity with a lot of ambition so it is a real honour that our work on Know your Numbers! Week has been recognised by The Charity Awards."

Mark Hooley, BPA’s Projects and Marketing Officer, who organises the event, added: "We work hard to ensure the event goes from strength to strength but our success is also thanks to the efforts of thousands of health professionals and supporting organisations who help us to raise awareness and ultimately save lives."

Designed to highlight the management achievements of charities in order to help spread good practice throughout the sector, charities are presented with awards for specific initiatives which have improved the delivery of their charitable objectives and which demonstrate an outstanding example of innovation and best practice from which other charities can learn.

Daniel Phelan, organiser of the Charity Awards 2008, said: "The Charity Awards are a great illustration of how much fantastic work takes place within the voluntary sector. The Awards have recognised the wide range of charitable activity across the UK, with the winning charities ranging in size. What they all have in common is their ability to turn innovation, passion and vision into an effective project demonstrating considerable impact.

"The Blood Pressure Association is a fantastic organisation, the award is thoroughly deserved and we’re delighted to congratulate them on their achievements."

Other winners included the British Red Cross, Leonard Cheshire Disability and Excellent Development which picked up the Overall excellence in charity management award.

ENDS
Notes to Editors:
Photos of Know your Numbers! Week activities and a photo of the award presentation are available on request.
For further information please contact:
BPA Press & PR Office on 020 8772 4993/4984

  • The Blood Pressure Association, the UK’s blood pressure charity, provides information and support to people with high blood pressure and raises awareness about prevention of the condition. For more details visit www.bpassoc.org.uk or call 020 8772 4994.
  • Know your Numbers! Week 2008 is taking place from 8-14 September. To register to take part or for more details visit www.bpassoc.org.uk/kyn
  • The Charity Awards 2008, sponsored by the Charities Aid Foundation, is organised by Charity Finance, the leading business publication for the voluntary sector. www.charityawards.co.uk


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